TikTok, the popular short video platform, is taking its quest for innovation a step further by introducing an Artificial Intelligence (AI) chatbot called Tako.. Tako is currently in testing in select markets, offering users a new way to interact with the content they are viewing.
With Tako, TikTok users can use natural language to ask you questions about the video they’re currently watching.. This function provides a more interactive and dynamic experience, allowing users to obtain additional information or clarify doubts related to the content that interests them.
In addition to answering questions about the ongoing video, Tako can also be used to receive video recommendations on a specific topic.. Users can simply express interest in a given topic, and the chatbot will use its AI to offer related video suggestions. This makes it easy to discover relevant content and helps users explore different areas of interest on TikTok.
A TikTok spokesperson shared his views on the addition of Tako, saying, “Staying at the forefront of innovation is critical to building the TikTok experience, and always we are exploring new technologies that add value to our community”. This highlights the platform’s commitment to staying at the forefront of the latest technological trends to provide its users with an enriching and satisfying experience.
The TikTok spokesperson also added: “In select markets, we are testing new ways to drive search and discovery on TikTok., and we look forward to learning from our community as we continue to create a safe place that entertains, inspires creativity and drives culture.” This statement highlights the importance that TikTok places on feedback from its community, constantly seeking to improve the platform and offer a safe and stimulating environment for users.
With the Tako chatbot and its ability to understand natural language, TikTok is showing its interest in using AI to provide its users with a more personalized and relevant experience.. As testing is completed and user feedback is collected, Tako may be rolled out globally, further improving engagement and content discovery on the platform.
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Source: La Opinion