Several retailers have given clear signals that they don’t want to be stuck with Christmas returns this year. Although they don’t usually enjoy things that are returned after the holidays, they now have more reason to be less enthusiastic this year.
In recent months, Retailers took pains to clear stores and warehouses that were overwhelmed with inventory as a result of the pandemic, which, in turn, drove customers away from buying furniture, clothing and various favorites. retailers they resorted to deep sales to get rid of the items, which had an impact on profit margins.
As part of cost mitigation efforts, it is estimated that about 60% of retailers are making adjustments to their return policiessaid the company goTRG, in charge of processing returns to companies such as Walmart, Sam’s Club and other large retailers.
It is estimated that 41% of retailers now charge for return shipping, up from 33% in 2021according to returns management company Narvar.
Retailers are also turning to another tactic by allowing customers to keep items while issuing a refund, with which they reached $4.4 billion in 2021 according to Alix Partners. It is estimated that the figure has increased 10% over the previous year.
The calls Non-return refunds allow retailers to save money to bring back the returned item, process it, inspect it, put it back on the shelves, and ship it again.
This Christmas, retailers have begun to rein in liberal return policies and are looking to reduce the cost of returns.
Some companies have focused on how to help retailers deciding which products are not worth salvaging where the cost of shipping and restocking may exceed the value of the item.
Inexpensive items are part of this listing, as are bulky items. (such as Christmas coats and decorations, which are difficult to resell months later), as well as bedding, underwear, and cosmetics that cannot be placed on the shelves for sanitary reasons.
As a measure so that people do not abuse return policies, more attention has been paid to customer purchase history, reviewing purchase frequency, how much they spend and how often they make returns.
Americans are expected to return about 18% of items purchased during the holiday shopping season this year, this equates to $171 billion dollarsaccording to data from Appress Retail and the National Retail Federation.
One of the days with the most returns is January 2. Some parcel delivery companies have called this date “National Returns Day.”
It may interest you:
-How Amazon seeks to solve the millions of returns from dissatisfied customers it has each year
-Returns from online purchases increased 6 points in one year
-Amazon made the system of complaints and returns of defective products easier in its network
Source: La Opinion